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Sustainable Engineering

Marketing & Brand Strategy

Marketing Solutions for Design Engineering: Our client, a successful engineering firm didn't have an in-house marketing team to focus on increasing brand awareness, and conversion rates. They needed an external marketing team to plan their lead strategies, increase interaction in B2B markets, create high-value content to win brand loyalty, and integrate user tracking so they could create and share content based on where the user is in their marketing funnel.

Inspiring Conversion & Transforming Designs: To boost their visibility and conversions, we created a full B2B-specific digital and brand strategy. The strategy involved creating a custom content hub for their gated content, including marketing automation and a steadfast digital promotion strategy. We also helped optimize their thought leadership content marketing strategy, and integrated user tracking through Google Analytics. We continued the strategy activation and implementation as fractional CMO services to ensure continuous success.

Our Contributions:

  • Marketing Strategy

  • Brand Strategy

  • Thought leadership program development

  • SEO 

  • Digital Marketing

  • Fractional CMO services 

Impact Achieved:

  • A 200% rise in organic website traffic

  • Ave. 50% growth in social media followers

  • A 15% increase in the volume of qualified leads. 

  • Increased brand recognition and customer perception

Marketing Strategy

Brand Strategy

Fractional CMO

Project Gallery

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